Having a larger congregation has many benefits for churches, from improved funding for important programs, to fellowship, and skills diversity which comes in handy with volunteer programs.  Easter is the biggest Christian holiday outside of Christmas.  It’s this reason that it’s the perfect time to appeal to potential congregation members with your best efforts using...Read More

Event Marketing for Results Event marketing is one of the most exciting marketing engagement opportunities there are.  Your opportunity is typically an immediate next sales step in the sales funnel, meaning you directly get to interact with your client .  The ratio of prospects to company staff  is much smaller as you want to engage...Read More

Knowing that relevance, creativity, and intrigue (among a few) create customer engagement with your brand, is just the beginning to unlocking your powerhouse marketing.  Your products, services, and brand are always looking for something relevant and engaging to hang their hat on to connect with your current and prospective clients. Let’s leverage one of the...Read More

2020 New Year/New Marketing Goals: As we navigate through a new year,  entrepreneurs are beginning to think about what is next for their businesses, mainly, attracting new customers, increasing revenue, and building or maintaining new brand loyalty.  Small businesses need to stay one step ahead of their competition and ahead of trends which can be...Read More

With the end of 2019 within our reach, entrepreneurs are beginning to think about what is next for their businesses, mainly, attracting new customers, increasing revenue and building or maintaining new brand loyalty.  Small businesses need to stay one step ahead of their competition and ahead of trends which can be difficult for a one-person...Read More

Sometimes we need to dig into an old bag of tricks to innovate and disrupt.  All marketing initiatives as with anything NEW, eventually provides diminishing returns.  eMail used to be the cool kid on the block delivering blockbuster direct response results; now .6% response rate.  Other digital mediums that are delivering less than stellar returns...Read More